I am convinced that change is initiated by inspiration. If someone makes a positive life change, he/she was probably initially inspired by something to consider the change. And I believe the greatest way to inspire is through powerful stories. Put all that together and here is the equation: Tell a great story = provides inspiration = positive change begins to be considered = eventually change happens by those who remain committed. I am not saying that inspiration completes the process of change, only intitiates it....
I want to direct you to this great link which is a pastor's recap of Seth Godin's book All Marketers are Liars. This short post has some great thoughts on the idea of "story."
Posts
An invitation to vibration
16 hours ago
No comments:
Post a Comment